Category: News

Online Marketing Made Simple

Shoreline Digital Marketing Website Design & SEO

The surprising thing Google learned about its employees — and what it means for today’s students

The conventional wisdom about 21st century skills holds that students need to master the STEM subjects — science, technology, engineering and math — and learn to code as well because that’s where the jobs are. It turns out that is a gross simplification of what students need to know and be able to do, and some…
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Merry Christmas from Shoreline Digital Marketing

Reflections on 2017 and looking ahead to 2018

2017 has been a busy year for me, both personally and professionally. My travels took me all over the country this year. From water ski and cycling competitions to family reunions and celebrations, I put some miles in on the road and in the sky. It’s always fun to visit old friends and meet new…
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Shoreline Digital Marketing Website Design & SEO

Happy Fall Y’All!

Well the holidays are almost here once again.  I’ll spare you the “I can’t believe how quickly Christmas comes around” comments because it’s the same thing every year, right?  Time goes by quickly. This year has been one marred with tragedy for so many people.  Natural disasters, mass shootings, horrible destruction in people’s lives.  The…
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9 WordPress Plugins Targeted in Coordinated 4.5-Year Spam Campaign

Wordfence, the security plugin that I use on my WordPress installations just published their investigation covering the spam activity that started with the Display Widgets plugin and expanded to a much larger story. The story started Tuesday last week when they identified a backdoor that had been added to the Display Widgets WordPress plugin to…
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Shoreline Digital Marketing Website Design & SEO

New Website Launch and Other Stuff!

Well I haven’t posted in a while – I find it’s much easier to maintain other people’s websites and social media accounts than my own.  Go figure!  My last post was this past Spring – but it’s technically still Summer, right?  For a few days anyway.  So as the last days of Summer dwindle down…
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New Website Launch! BearfootStays.com

I’m really excited about the launch of this new site:  BearfootStays.com.  Bearfoot Stays is a unique California owner-operated property management group with its roots right here in Big Bear Lake, California.  Daen and Greg came to me with their ideas for developing a website that would showcase their rental properties.  We’re all really excited about…
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Glen Arden Club Glendale

Happy New Year!

I hope the holiday season was a great one for you and your family.  The end of 2016 provided to be quite busy for me, between health insurance open enrollment (yes I do that too) and finalizing several websites, I found myself working some extraordinarily long hours.  That being said, I’m very grateful for the…
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Advertising’s Newest Medium: Social Media Influencers

Did you happen to watch 60 Minutes last night?  There was a segment called “The Influencers”.   Correspondent Bill Whitaker reported about the newest trend in advertising – social media influencers.  We’ve all seen or heard about Kim Kardashian, as well as many others, and the nonstop social media presence.  Kim K posting seemingly nonstop selfies…
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Happy Independence Day!

Shoreline Web Marketing wishes you a safe and happy Fourth of July holiday. As we celebrate this Independence Day, let’s take time to remember those who are serving our country at home and abroad and especially those who have made the ultimate sacrifice to preserve our independence.