About

Website Design | SEO | Social Media

About Laura - The West Coast Cyber Chick

Laura Nowak

About Me
Hi I'm Laura!   I'm passionate about marketing and I'm a total geek when it comes to all things tech.   I love talking marketing and learning about how others grow and promote their businesses.  Mix in computers, devices and some really great apps - you're speaking my language! 

On the personal side, I split my time between Henderson, Nevada and Big Bear Lake, California with my man, Robin Brown. We love to get outside and go adventuring.  Road trips usually involve bikes and our dog Sochi plus a museum here and there for good measure. I'm always hungry to learn more, whether it's history, keeping up with marketing trends or being a better athlete, my goal is to improve.

Favorite Things to Do

  • Play outside!  Follow the LifeOutdoors.Rocks blog for updates on our latest adventures.
  • Bikes - Occasional mountain bike racer and road bike rider.  Thanks to my sweetheart, my quiver is growing - can't wait to try out my new fat bike, Miss Fatty Pit-tatty!
  • Water - Three event tournament water skier and an American Water Ski Association Honorary National Director and rated official.  I LOVE the water!
  • Snow - Former masters ski racer, love a good powder day (who doesn't, right?) and snowshoeing with our dog Sochi.
  • Budding genealogist - by far the most addicting hobby I've found!

I'm a bit on the competitive side you might say... and maybe a little obsessive too. 

About Shoreline Digital Marketing

History

My career began in the marketing field in the late 1980's. I received a Bachelor's degree in Marketing in 1990 and an MBA with a focus in Finance from CSULB in 1995. I worked for firms such as Danka/Omnifax and Southern California Bank where work ranged from trade shows and marketing campaigns to print design including newsletters and flyers. When the internet revolution took off, I began learning web design as well.

Shoreline Digital Marketing really began as just a hobby. I started a website for my local ski club and then it just grew from there.  (I was nicknamed the "West Coast Cyber Chick" and it's kind of stuck!) 

My geeky, computer-loving side found what was then a niche with web design. I could use my growing computer skills in conjunction with my years of marketing experience to develop websites for small businesses, clubs and non-profits. Most of my business has been word of mouth and referrals from friends and clients, of which I am most grateful.  Check out my Portfolio and Client List - it's pretty diverse but it's all been a lot of fun along the way.  Well, most of the time...

Over the years, the marketing field has evolved and we now have entered the age of digital marketing. Not only are websites a critical piece to an organization's success, but so are the vast array of social media platforms, blogging, email marketing, search engine optimization and so on. It's an exciting industry to be a part of as it's constantly changing.

I've worked with small to medium sized businesses for the past 20+ years to help them grow their online presence.  I continue to grow my own knowledge and share it here with my readers.  I hope you'll find some useful information to improve your website, develop user-friendly content or grow your social media base. 

If you ever have questions or comments, please feel free to contact me.  Many of my clients are long-time customers with whom we've grown through this journey together. My clients often become good friends and I cherish the relationships that I've developed over the years. The success of their businesses is important to me.  I love seeing people thrive!

Drop me a line if you have any questions.  I look forward to the opportunity to work with you and your business.  And thanks for visiting!

All the best,

Laura

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