Social Media Marketing
Engage and expand your audience across the web with social media marketing.
Social media is big. It's much more than a way to waste time online. Social media is the fastest growing trend in the history of the world. (Source NeilPatel.com) Facebook, quite literally, is beginning to take over the world. 62% of people in North America use the platform, and the percentages for similar countries are equally staggering. And that's just Facebook.
Social media marketing gives you the opportunity to engage with your audience, share content with them and build their trust. Regardless of your company's size, social media marketing offers you a powerful means to reach your clients.
It's important to outline a strategy for your social media marketing so that you can be more effective in your communication. Like any marketing strategy you want to:
- Identify your target market
- Decide how to reach them, i.e. social media channels
- Formulate your message - content planning
- Measure results
Social media marketing can help with a number of goals, such as:
- Increasing website traffic
- Building conversions
- Raising brand awareness
- Creating a brand identity and positive brand association
- Improving communication and interaction with key audiences
Let Shoreline Digital Marketing help you build a social media strategy that works for your business.