Author: Laura Nowak

Online Marketing Made Simple

Tools-to-grow-your-email-list

Tools to Grow Your Email List!

So hopefully I’ve convinced you of the importance of email marketing.  If not, please read my article Email Marketing – Yes You Need to Do It!  An Email Address is an Asset Your email list is an asset, something that all of those social media followers are not.  Email is a tried and true way…
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website-maintenance-packages

Announcing Monthly Website Maintenance Packages!

I know many of you rarely, if at all, look at the dashboard of your website. For those of you that do, you’re usually asking me what the red notification icons are on the left-hand side. Well let me tell you, those are pending updates that need to be addressed on your site. And they…
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The Importance of Email Marketing

Email Marketing – Yes You Need To Do It!

Email marketing is the highly effective digital marketing strategy of sending emails to prospects and customers. Effective marketing emails convert prospects into customers, and turn one-time buyers into loyal, raving fans. ~Optinmonster Listen to West Coast Cyber Chick Podcast Episode The Importance of Email Marketing Despite the rise of social media and unsolicited spam email…
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Google vs. Yelp: Which One Matters More?

Google vs. Yelp – Which One Matters More? Listen to West Coast Cyber Chick Podcast Episode There are all kinds of online review sites out there, Yelp and Google being two of the biggest.   Question is, which one should you focus your efforts on?  Short answer – focus on Google but don’t ignore Yelp.  Here’s…
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Digital Marketing Course for $11

Ramp Up Your Digital Marketing Skills With This $11 Course!

If you’re looking to improve your digital marketing skills, or if you’re just starting out with a website and have no idea how to promote it, I just stumbled on an $11 Digital Marketing Course Bundle that you should check out. The offer expires tomorrow, June 27th, 2019, so jump on it – it’s 11…
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New Website Launch Shay Meadows Ranch and Resort

New Website Launch! Shay Meadows Ranch and Resort

New Website Launch! Love, love, love this one! Check out this gorgeous new property in the Shay Meadows area of Big Bear!  I’ve been working with one of the owners, Frankie Ortega, to develop a website that captures the beauty of this unique property. This one has been so much fun and Frankie is a…
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The Importance of Video Marketing

The Importance of Video Marketing

Three, Two, One – ACTION! Video marketing continues to be on the rise as one of the most effective ways to promote your business, brand or product. You don’t have to have expensive equipment, a studio or even a ton of knowledge to make a video that viewers want to watch. Video marketing can start…
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Five Tips for a small business to survive the next economic downturn

Five Tips to Survive the Next Economic Downturn

It’s not if, it’s when… No, I’m not trying to be Debbie Downer here, I’m just being realistic. For those of us with small businesses, an economic downturn or recession can hit us hard, some to the point of being business-ending. Listen to West Coast Cyber Chick Podcast Episode I managed to (barely) survive the…
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Five Easy Ways to Promote Your Business – And they’re FREE!

Are you looking for ways to promote your business? Are you just starting out or on a budget? Need a little encouragement to get the ball rolling? Well here are five easy tips to promote your business that are absolutely free!   But first things first… Be A Rock Star! Do you ever wonder, “why would…
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from the West Coast Cyber Chick

How To Improve Your Website for Voice Search

Voice search is going to do nothing but increase in the coming years.  How often have you found yourself saying “Hey Siri” or “Alexa find me…”?  That’s voice search.  If you have any doubt about the importance of ranking for voice searches, check out my post “Voice Search and Why It Matters to your SEO…
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