Online Marketing Made Simple
Uff. I’ve been putting off blogging and podcasting for awhile now… Okay… about six months. It started with the holidays and a cyber attack on my parent’s computer, and then… well… this COVID-19 situation. The weeks and months have gone by, and now here it is almost Memorial Day. I’m dragging my fingers to get…
Read more
Well here we are again, the holidays are about to go into full swing. Actually to me it feels like we skipped Thanksgiving and went straight to Christmas. I admit, I’ve been listening to Christmas music and watching the Hallmark Channel since the beginning of November. Guilty. This time of year seems to go by…
Read more
So any of you that know me know that I’m really good at getting myself volunteered for various events and activities. Whether it’s a water ski tournament or a cycling event, I’ve found my way into the thick of organizing and promotion. In my defense, I will say that my volunteer involvement has opened some…
Read more
So hopefully I’ve convinced you of the importance of email marketing. If not, please read my article Email Marketing – Yes You Need to Do It! An Email Address is an Asset Your email list is an asset, something that all of those social media followers are not. Email is a tried and true way…
Read more
I know many of you rarely, if at all, look at the dashboard of your website. For those of you that do, you’re usually asking me what the red notification icons are on the left-hand side. Well let me tell you, those are pending updates that need to be addressed on your site. And they…
Read more
Email marketing is the highly effective digital marketing strategy of sending emails to prospects and customers. Effective marketing emails convert prospects into customers, and turn one-time buyers into loyal, raving fans. ~Optinmonster Listen to West Coast Cyber Chick Podcast Episode The Importance of Email Marketing Despite the rise of social media and unsolicited spam email…
Read more
Google vs. Yelp – Which One Matters More? Listen to West Coast Cyber Chick Podcast Episode There are all kinds of online review sites out there, Yelp and Google being two of the biggest. Question is, which one should you focus your efforts on? Short answer – focus on Google but don’t ignore Yelp. Here’s…
Read more
If you’re looking to improve your digital marketing skills, or if you’re just starting out with a website and have no idea how to promote it, I just stumbled on an $11 Digital Marketing Course Bundle that you should check out. The offer expires tomorrow, June 27th, 2019, so jump on it – it’s 11…
Read more
New Website Launch! Love, love, love this one! Check out this gorgeous new property in the Shay Meadows area of Big Bear! I’ve been working with one of the owners, Frankie Ortega, to develop a website that captures the beauty of this unique property. This one has been so much fun and Frankie is a…
Read more
Three, Two, One – ACTION! Video marketing continues to be on the rise as one of the most effective ways to promote your business, brand or product. You don’t have to have expensive equipment, a studio or even a ton of knowledge to make a video that viewers want to watch. Video marketing can start…
Read more
© 2025 Laura Brown - Shoreline Digital Marketing
Online Marketing Made Simple! Big Bear Lake, CA
