Online Marketing Made Simple
Life doesn’t pause when you run a business. As small business owners, we wear a lot of hats — boss, bookkeeper, marketer, customer service rep — and we often keep things running on sheer willpower. But what happens when life hits hard? When you’re dealing with an illness, a loss, or any personal crisis, keeping…
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If you run a small business, you’ve probably heard the term “Local SEO” tossed around — but what does it actually mean in 2025? At its core, Local SEO (Search Engine Optimization) is how your business shows up when people nearby are searching for your products or services. Whether it’s “best hair salon near me”…
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All it took to hack MGM Resorts was a quick jump onto LinkedIn, search for user profiles, gather the public information shared by MGM employees, then call the Help Desk. Hackers don’t hack, hackers log-in. 10 minutes. Yes 10 minutes is all it took for the #ALPHVransomwaregroup to expose the vulnerability that lies within human…
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Greetings from Big Bear Lake friends and Happy Thanksgiving to you and yours. It’s been a hot minute since I’ve been in touch! I’ve got some updates to share with you regarding compliance laws for your website… you know, the boring legal stuff. Two main areas that require attention are accessibility access and consumer data…
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The Nay Foundation in Big Bear Lake, CA Launches Redesigned Website Another client that I’ve been working with over the past several months is the Nay Foundation in Big Bear Lake, CA. If you know me, you know I love animals so this was another really fun project. The Nay Foundation is the “Legacy Giving”…
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Oh yes I’m way behind on “all the things”! Two plus year hiatus on new podcast, not posting content regularly… yes, all the things. But that said, I’ve been busy! Several website launches, new clients and new opportunities. Life is good and we are blessed. Apple Valley Gun Club Launches Redesigned Website One of my…
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Social media and digital marketing are in a major upheaval at the moment. Influencers are being deplatformed, websites suddenly shut down, emails blocked. How are you going to reach your followers if your accounts are blocked or shut down entirely? What if your email provider blocks your content. I wrote about this over a year…
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Zucced – Verb/Internet Slang To ban, either permanently or temporarily, from from posting on a website, especially on Facebook or Instagram. The internet always comes up with interesting jargon of its own doesn’t it? I mean seriously Karen, WTH? You were Zucced too? OMG. While pop culture continues to entertain us during these challenging times,…
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Who Let the Dogs Out? It was Us! We Let the Dogs Out! I’m excited to announce my latest website project (and pet charity) Retriever Rescue of Las Vegas – RetrieverRescueLV.com. If you know me at all, you know I’m a huge animal lover. Robin and I have been considering adding another doggie to our…
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Uff. I’ve been putting off blogging and podcasting for awhile now… Okay… about six months. It started with the holidays and a cyber attack on my parent’s computer, and then… well… this COVID-19 situation. The weeks and months have gone by, and now here it is almost Memorial Day. I’m dragging my fingers to get…
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© 2025 Laura Brown - Shoreline Digital Marketing
Online Marketing Made Simple! Big Bear Lake, CA
