Website Hosting and Why Your Provider Matters
Fast and reliable website hosting is a crucial part of any successful website.
Your website hosting provider is critical to the success and the health of your website and your business. When you’re thinking about building a new website, your hosting provider is probably one of the last things on your mind. But, neglecting to choose the right host can have disastrous effects on your website—and your business. Don’t skimp on the low or no cost website hosting services. It’s not worth it and here’s why…
Did you know that Google can penalize you for having a slow website? Yep, it’s true. So called bargain hosting providers don’t consistently deliver the speed and up-time that you need to run a successful website. So not only are you frustrating your website visitors, Google frowns on you as well. No one wants that.
With so many hosting provider choices it’s easy to simply opt for the cheapest option. However, web hosting should be seen as an investment in your business. Think of your host as the foundation of your site. You wouldn’t build a home on a shaky foundation, and neither should you build a website with a low-quality host behind you.
Choose a hosting provider that has a proven track record of reliability, security, speed and support. Don’t waste your time with bargain hosting providers – and please stay away from hosting offered by your domain name registrar like Go Daddy or Network Solutions. My experience has been that they have terrible performance and they charge you for every little “add-on” such as domain name forwarding and email. Just don’t do it! Stick with providers that are consistently ranked high by customers and technology review sites.
I’ve worked with several different hosting companies over the years. There are numerous comparisons of hosting providers out there, but it boils down to a few key points:
- Server up-time
- Server speed
- Customer service
After a lot of trial and error, I have come to rely on Siteground and Inmotion Hosting as my two preferred hosting service providers. Both offer unparalleled speed and customer service and are consistently among the highest ranking website hosting providers.